The B2B Exchange: The Art and Science of Leveraging Personalization to Differentiate in B2B
The Discovery Stage 2

The B2B Exchange: The Art and Science of Leveraging Personalization to Differentiate in B2B

الثلاثاء, 29 سبتمبر 2026
15:30 - 15:50 | America/Chicago

All Pass Types

الإنجليزية
عن
Personalization isn’t just for consumers. This session explores how leading B2B organizations are using customer data, purchasing behavior, and AI to deliver tailored experiences that drive loyalty, larger orders, and stronger account relationships in one-to-many buying scenarios in B2B. .

مكبرات الصوت

Kevin Eaton

Director of Business Development- SMBSamsung Electronics America

Andy Hoar

Co-FounderMaster B2B

Michael McCutcheon

Sr. Director Digital CommerceLegrand