Debating AI Marketing Content: AI is the future of creative
Studio B

Debating AI Marketing Content: AI is the future of creative

Wednesday, Sep 30, 2026
4:15 PM - 4:55 PM | America/Chicago

All Pass Types

English
About
Generative AI is transforming marketing and advertising. However marketers (and other content creators) that have used AI-generated content have faced backlash against “slop” displacing human creativity. This debate will feature two proponents of AI-generated creative and two experts convinced that AI shouldn’t play more than a subsidiary role in building marketing creative. This dynamic conversation will also feature plenty of audience participation, so come prepared to weigh in. Attendees will gain multiple points of view on the future of creativity, offering guidance on your own creative evolution.

Speakers

Avery Akkineni

Chief Marketing OfficerVaynerX

Jim Cusson

Co-Founder, TheoryNXT & PresidentTheory House

Jordan Jewell

Senior Research Director, Content & Digital ExperiencesIDC

Suruchi Shukla

SVP of MarketingMinted

Moderators

Joe Laszlo

Head of Insights, U.S.Shoptalk